Logo Design for Tappul, an Online Commercial Mortgage Lending Experience
About Tappul
Tappul is an Online Commercial Mortgage Lending Experience through a gated portal that allows various user types to log in and contribute throughout a lending life cycle. These User Types are typical users who would contribute and benefit from Mortgage lending in different shapes or forms, whether as a Borrower, Investor, Lender, Title Company, Appraisal, Realtor, etc.
Designing the logo for Tappul
With an elegant descriptive name, it felt appropriate that the company have a distinct logo design that would help to symbolize what the product does. To achieve this, a monogram of the letter T was designed. After a closer look, the right part of the letter T is shaped like a gate which reflects the concept that any type of borrower can benefit from this platform and find a way to get a loan without struggling in the bank system.